JANICE PICCONI Producer | Director
Narrative Producing, Built to Support Bold Storytelling
I specialize in full-scope narrative producing that brings bold, meaningful storytelling to life, with the systems to support creative ambition. From shorts to features, I’ve led productions with SAG-AFTRA compliance, casting and crew coordination, and on-the-ground problem solving, bringing calm, focus, and flexibility to fast-paced sets.

Theys of Our Lives

Rubi

Untrain

Theys of Our Lives




My background spans creative collaboration, casting, payroll, insurance, and HR, ensuring each stage of production runs smoothly and supports the story at its core.
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I’m especially drawn to projects rooted in queer identity, transformation, and underrepresented voices. Whether you need logistical leadership or creative alignment, I help shape production plans that protect the vision while delivering on time, on budget, and with care.
Film Reel
Trailer
Music Video Case Study
![[FRONT]_Hopscotch_poster.jpg](https://static.wixstatic.com/media/39989d_570b5e96d99d4b3e9ecb168e0f6e8cee~mv2.jpg/v1/fill/w_720,h_401,al_c,lg_1,q_80,enc_avif,quality_auto/39989d_570b5e96d99d4b3e9ecb168e0f6e8cee~mv2.jpg)
Hopscotch is singer-songwriter Mars Mignon's breakout music video exploring confronting the illusions of childish love and breaking free by facing yourself head-on to embrace inner power. ​
Set in a nostalgic, device-free outdoor world, MARShins—enigmatic beings representing aspects of the alter ego—become allies, not adversaries, in this transformative journey. ​
In conceptualizing the "Hopscotch" music video with Mars, our shared vision was to find beauty in apparent deterioration. The video is crafted to evoke a sense of homegrown authenticity, coupled with playfulness and humor—qualities that Mars has consistently shared with his 1.5M TikTok followers.
The making of the video involved a collaborative effort with our North Carolina-based cast and crew. I worked closely with the creative team to weave together Mars's creative insights about the meaning of the song lyrics with the visual concept. The goal was to craft a visually compelling narrative that captures the essence of self-discovery and empowerment within the context of a whimsical, yet grounded, storyline.
​CREDITS
Executive Producer
Mars Mignon
Director
Janice Picconi
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Producers
Janice Picconi
Rosie Butchart
Sam Hankins
Thomas Picconi
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Dir of Photography Alexei Mejouev
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